Authors: Dr. Nandini Jagannarayan
ISBN-13: 9789349554122
DOI: https://doi.org/10.5281/zenodo.20635786
Format: Paperback and e-book
Pages: 161
Product Dimensions: 6 x 9 inch
Publisher: Bharat Global Publications
Dr. Nandini Jagannarayan is a distinguished teacher, researcher, and author with over 18 years of experience in higher education, specializing in Economics, Finance, Banking, and Research Methodology. She has been associated with Ramniranjan Jhunjhunwala College, Mumbai, since 2007 and currently serves as an Assistant Professor.
Dr. Jagannarayan holds a Ph.D. in Economics from Somaiya Vidyavihar University and an M.Phil. from Alagappa University. She is also a graduate in Commerce and holds a Master of Applied Finance degree from the University of Western Sydney, Australia. Her research interests include household consumption expenditure, socio-economic determinants of spending behaviour, financial systems, health economics, and sustainable consumption patterns.
Dr. Jagannarayan has published nine textbooks and four reference books on Banking, Finance, Financial Markets, Econometrics, and International Finance with reputed academic publishers. She has also authored numerous research papers published in national and international journals, with a particular focus on household consumption patterns, gender studies, financial behaviour, and the socio-economic impact of COVID-19 in Maharashtra.
She is also an active member in academic research and has presented papers in several national and international conferences and is an editorial board member of several peer-reviewed journals. She has received several awards and recognitions for her contributions to academics and research, such as the Innovative Researcher of the Year 2025 award in Economics, the Dr. A.P.J. Abdul Kalam Global Icon Award 2026, and the IMRF Best Woman Researcher Award 2025.
Through her teaching, research, and scholarly publications, Dr. Nandini Jagannarayan continues to make significant contributions to economic education and socially relevant research in India.
Economics for Everyday Life …
This book makes the subject of economics clear and useful using a real-life approach. It enables readers to appreciate the impact of economics on their everyday lives, when it comes to money, saving, budgeting, education, employment, health, markets, electronic payment, and financial planning.
The book consists of four units on:
Economics in everyday life!
● A good quality of life, work and education, and family wellbeing.
● Government, markets and consumers
● Digital economy and financial planning
● Each chapter includes:
● Easy explanations in simple English.
● Real life examples from India and case studies.
● Practical activities and budget templates.
● Government policies and welfare schemes,
● Data from the basic economic statistics and how it applies to the real world.
● Summaries and take-aways for each chapter.
The book is particularly valuable to individuals, teachers, families and readers in general interested in grasping economics without getting into too much detail. It promotes responsible finance use, smart finance decision making, saving, digital awareness, and sustainable living for a secure and better future.